Before directly moving on the topic, let’s first understand the need to add LinkedIn profile to WordPress Website. If you are someone related to online aspects of a business such as promoting, hiring online, and increasing presence on the web; then you would have surely heard about LinkedIn. It is one of the leading professional platforms that allow you to grow professionally and present professionally among the selected circle of your business.
LinkedIn can help increase your reach among the professionals of your industry as well as leaves a good first impression on them. Also, it is a trustworthy platform and hence many people tend to judge your business based on your LinkedIn profile.
Hence it is a beneficial idea to add your LinkedIn Account to your WordPress Website to not only validate the genuineness of your business but also derive traffic.
Benefits of adding LinkedIn to your Website:
- LinkedIn being a professional platform adds a positive impact on your business and its validity.
- It allows people of the same profession to share important information. Hence the information or important notices will be available to you and your website users with the easiest ease.
- People can always navigate to your LinkedIn account to check the validity of your work as well as get other important details such as the hiring process, size of the company, work requirements, vacancies, new company policies, and vice-versa.
- When your business is professionally presented by a trusted platform, there are always chances of an increase in traffic and lead generation.
- Properly updating your LinkedIn Profile and mentioning your activity on your website increases your credibility.
- Visibility of your LinkedIn Account on your Website will help improve your brand awareness among the interested audience.
Ways to add LinkedIn Profile to your Website:
There are 2 ways to add your profile:
- Manually through LinkedIn Page.
- Through plugins provided by WordPress
Adding LinkedIn through Official Website Page:
LinkedIn provides several of its own plugins on the official website that will allow you to integrate LinkedIn and WordPress. Just follow the given steps below:
STEP 1:
First, log in to the LinkedIn Member Profile Plugin Page using your LinkedIn Profile.
STEP 2:
The first step takes you to the Member Profile Preview section from where you can choose the display mode and connection exhibit of your profile that will be shown on the website.
Once you are satisfied with the look, click the GET CODE button. You can get the code from your clipboard.
STEP 3:
Go to the dashboard section of your website and access the widget in which you want to show your profile. These widgets can be a page, post, sidebar, footer, or other available entities.
The LinkedIn account will now be displayed on your website, wherever section you desire.
Adding LinkedIn with the help of a plugin:
Before starting this method, keep in mind that this method will require you to create an application from your end which makes it a little bit trickier than the previous method. But don’t worry, we here are providing the easiest steps to help you through the entire process:
STEP 1:
Install the WP LinkedIn Plugin by following the steps given below:
Dashboard >> Plugins >> Add New >> Install Now >> Activate.
STEP 2:
Before moving further, you will need a Client ID and separate APK keys. In order to get those, we will have to create a LinkedIn Application. For that, navigate to LinkedIn Developer Site >> Create Application.
A new create application page appears.
STEP 3:
Fill in the Company Name, Blog Name, Application Logo and Use, Website URL, Business Phone, and Email. After submitting all the information, LinkedIn will provide you with a Client ID and Client Secret Key.
Now scroll down to the OAuth 2.0 section of the site where you need to add the redirect URL which you can get from the top section of the plugin setting page
STEP 4:
Then go to the Setting of the dashboard of your website and further to LinkedIn Configuration Page. Add the client id and secret key to the page.
STEP 5:
Now to add the extra features of LinkedIn to your website you can navigate to Appearances >> Widgets and choose the required widget.
Summary:
We hope that the guide was helpful to you and we were able to explain both the Manual and Plugin methods.
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